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| Bandwidth |
Bandwidth refers to the data transfer rate or the amount of data that can be carried from one point to another in a given time period (usually a second) and is often represented in bits (of data) per second (bit/s). For example, visitors to your server, web site, or applications utilize bandwidth *Third – Total Transfer (measured in bytes transferred)
95th Method: line speed, billed on the 95th percentile, average or peak usage, refers to the speed in which data flows from the server or device. Line speed is measured in bits per second (or kilobits per second, megabits per second or gigabits per second).
Unmetered Method: The second bandwidth measurement is unmetered service where providers cap or control the “top line” speed for a server. Top line speed in unmetered bandwidth is the total Mbit/s allocated to the server and configured on the switch level. For example, if you purchase 10 Mbit/s unmetered bandwidth, the top line speed would be 10 Mbit/s. 10 Mbit/s would result in the provider controlling the speed transfers take place while providing the ability for the dedicated server owner to not be charged with bandwidth overages. Unmetered bandwidth services usually incur an additional charge.
Total Transfer Method: Some providers will calculate the Total Transfer, the measurement of actual data leaving and arriving, measured in bytes. Measurement between providers varies, though it is either the total traffic in, the total traffic out, whichever is the greater or the sum of the two.
Bandwidth Pooling: This is a key mechanism for hosting buyers to determine which provider is offering the right pricing mechanism of bandwidth pricing. Most Dedicated Hosting providers bundle bandwidth pricing along with the monthly charge for the dedicated server. Let us illustrate this with the help of an example. An average $100 server from any of the common dedicated bandwidth providers would carry 2 TB of bandwidth. Suppose you purchased 10 servers then you would have the ability to consume 2 TB of bandwidth per server. However, let us assume that given your application architecture only 2 of these 10 servers are really web facing while the rest are used for storage, search, database or other internal functions then the provider that allows bandwidth pooling would let you consume overall 20 TB of bandwidth as incoming or outbound or both depending on their policy. The provider that does not offer bandwidth pooling would just let you use 2 TB of bandwidth and the rest of the 8 TB of bandwidth would be practically unusable.
One of the reasons for choosing to outsource dedicated servers is the availability of high powered networks from multiple providers. As dedicated server providers utilize massive amounts of bandwidth, they are able to secure lower volume based pricing to include a multi-provider blend of bandwidth. To achieve the same type of network without a multi-provider blend of bandwidth, a large investment in core routers, long term contracts, and expensive monthly bills would need to be in place. The expenses needed to develop a network without a multi-provider blend of bandwidth does not make sense economically for hosting providers.
Many dedicated server providers include a service level agreement based on network uptime. Some dedicated server hosting providers offer a 100% uptime guarantee on their network. By securing multiple vendors for connectivity and using redundant hardware, providers are able to guarantee higher uptimes; usually between 99-100% uptime if they are a higher quality provider. One aspect of higher quality providers is they are most likely to be multi-homed across multiple quality uplink providers, which in turn, provides significant redundancy in the event one goes down in addition to potentially improved routes to destinations.
Bandwidth consumption over the last several years has shifted from a per megabit usage model to a per gigabyte usage model. Bandwidth was traditionally measured in line speed access that included the ability to purchase needed megabits at a given monthly cost. As the shared hosting model developed, the trend towards gigabyte or total bytes transferred, replaced the megabit line speed model so dedicated server providers started offering per gigabyte.
Prominent players in the dedicated server market offer large amounts of bandwidth ranging from 500 gigabytes to 3000 gigabytes using the “overselling” model. It is not uncommon for major players to provide dedicated servers with 1Terabyte (TB) of bandwidth or higher. Usage models based on the byte level measurement usually include a given amount of bandwidth with each server and a price per gigabyte after a certain threshold has been reached. Expect to pay additional fees for bandwidth overage usage. For example, if a dedicated server has been given 3000 gigabytes of bandwidth per month and the customer uses 5000 gigabytes of bandwidth within the billing period, the additional 2000 gigabytes of bandwidth will be invoiced as bandwidth overage. Each provider has a different model for billing. As of yet, no industry standards have been set.
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